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The Value of Building an Email List

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Hayley Solich shares an experience she had recently with a client with regards to list building that really did show her there is more to list building than just making a sale.

How to use Google Reader Productively – Gihan Perera

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Guest blogger, Gihan Perera shares about how to set up your Google Reader and use it productively.

The Basics of Websites – For people who have no idea

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Hayley Solich shares the basic terminology relating to websites and her map she uses to help clients understand what is required to get a website up.

Branding and Packaging

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Hayley Solich shares four tips about branding and packaging, with a case study that demonstrates the value of investing in professional branding and packaging.

Saving Time & Money Series#3: Go SurveyMonkey.com for Market Research

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A great result in marketing depends on the level of market research you put into creating a product that others want to use or access. With marketing research being all about time and money these days, what SurveyMonkey.com is offering has great potential for all business owners.

Saving Time & Money Series #2: Wait! You don’t have to be the first!

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Hayley Solich shares on the value of not rushing in to purchase goods when they are first released onto the market.

10 Tips on how to stretch your Marketing Dollars Further

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Hayley Solich shares 10 tips about how to stretch your marketing dollars further.

Saving Time & Money Series: #1 Go Hootsuite to save time posting!

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The Saving Time & Money Series is a series of tips and reviews about tools and systems that can save you time and money operating your business online. These tips and tools form part of the content of the Ultimate Business Plug-In Lunch Seminar Series. Coming soon: Online Business Quick Start Package which includes a CD full of valuable information and tools for setting up and smartly operating your online business.

The “Find 10 an hour and feel the power” Challenge

Hayley Solich shares her strategy for fitting some exercise into the day and improving her health whilst working from home as a solo entrepreneur who uses her computer a lot of the time.

Your Marketing & Product Funnel: The Key to Online Success – Alicia Forest

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Alicia M Forest, MBA, Multiple Streams Queen & Coach? and creator of “21 Easy & Essential Steps to Online Success System?, teaches coaches, consultants, and other solo professionals and online entrepreneurs how to attract more clients, create profit-making products and services, make more sales, and ultimately live the life they desire and deserve. For FREE tips on how to create abundance in your business, visit http://www.clientabundance.com/

Goal Setting: You Only Get What You Aim For if You Aim!

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Hayley Solich shares 10 tips on goal setting. You only get what you aim for if you aim and focus helps you to achieve your dreams.

It's all in the preparation!

Hayley Solich shares about the power of preparing and staying focused when you are building your business or life mission.

One of the wisest men I've heard – Randy Pausche, RIP.

Randy Pausche was a lecturer in the US and he shares a message about living that many people who are not dying don’t get to hear. His speech, delivered to his peers and students, was recorded with his children in mind. He wanted to pass on to them everything he had learned from his life time. It’s an incredibly brave message and completely inspired. RIP Randy Pausche, your legacy lives on!

Network Like You Date! – Ludwina Dutovic

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Ludwina Dautovic is the director and founder of The Red Tent Woman, an organisation supporting women in small and home based businesses. They host networking events nationwide, offer business mentoring and provide online and offline resources.

The Red Tent Woman is the 2008 MCEI National Marketing Award Winner for the ‘Women in Business’ Category, 2009 Australian Home Based Business of the Year, Coach of the Year Finalist 2010 and listed in the Who’s Who of Australian Women 2010. If you are looking to start your own small business, struggling with your existing one or looking for a unique women’s networking event then go to www.theredtentwoman.com.au now and get your free gift valued at $97.

Some fabulous advice on Media Releases by PR Specialist, Sue Papadoulis from Home Biz Chicks

Online entrepreneur Sue Papadoulis empowers and inspires women (and enlightened men), to live the life of their dreams by starting and growing successful home businesses. She is the founder of Home Biz Chicks, which provides step-by-step advice on getting started, marketing, PR, finances, best mindset, and juggling work vs. home. Access Sue’s special video (valued at $279) How to Generate Free Publicity for Your Business free at http://www.facebook.com/l/c8a10;www.diyprkit.com. Get Sue’s $79 audio CD Secrets to Home Biz Success free at http://www.facebook.com/l/c8a10;www.HomeBizChickscd.com.

Grow your business wisely…

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Hayley Solich bares her heart in this e-book that highlights some of the pitfalls of starting up and operating a home business.

Words are powerful…but is there more to communication than just words?

Hayley Solich shares how it is important to have a mix of media in your message because words alone can be misinterpreted and even worse still, completely ignored.

The power of the written word…

Hayley Solich shares how it is important to have a mix of media in your message because words alone can be misinterpreted and even worse still, completely ignored.

Some fabulous advice on Media Releases by PR Specialist, Sue Papadoulis from Home Biz Chicks

Online entrepreneur Sue Papadoulis empowers and inspires women (and enlightened men), to live the life of their dreams by starting and growing successful home businesses. She is the founder of Home Biz Chicks, which provides step-by-step advice on getting started, marketing, PR, finances, best mindset, and juggling work vs. home. Access Sue’s special video (valued at $279) How to Generate Free Publicity for Your Business free at http://www.facebook.com/l/c8a10;www.diyprkit.com. Get Sue’s $79 audio CD Secrets to Home Biz Success free at http://www.facebook.com/l/c8a10;www.HomeBizChickscd.com.

How would it be if…

Hayley Solich shares her insight into how to keep motivated, especially if you are working alone.

How to pull on your customer’s heart strings to elicit a response…

Hayley Solich shares her interpretation of how to elicit a response from a potential customer, as taught by Chris Brogan, in what was for her a light bulb moment.

Leadership

Fantastic video talking about leadership and starting a trend.

5 Tips for a Great Website

Hayley Solich shares her 5 top tips for creating a great wordpress website.

Building brand is easier than you think!

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I added a customised banner to my Facebook Fan Page. Then I added a customised introduction page to my Facebook Fan Page. Then I introduced the same branding elements – the colour scheme, the photo imagery, the symbols and typeface – to my website and wherever I am in communites across the web. The result – my site stats doubled within 3 days.

Leadership Tip: Delegating Wisely

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When delegating there is wisdom in understanding the person to whom you are delegating tasks. Hayley Solich shares about the three types of people and how you can positively manage your delegation to each type of person.

Websites? What is The Creaticians process & why?

As a website developer, I have looked at the many options available to people in terms of a website, hosting, domain registration, images and content, and just thought I’d share with you my process to save you time and money in your search for the perfect solution.

Getting it Right, the First Time!

How many of us set out to create our masterpiece and we labour long and hard, then present it to the world, only to have the first person that sees it notice that we’ve overlooked something?

Do you know the meanings of different colours?

In our previous post we discussed the very useful colour scheme design tool, colorschemedesigner.com.

Now we are going to look the meaning of colours, thanks to colour-wheel-pro.com.

Do you have trouble choosing colours for your business?

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Experience the ease of a Colour Scheme Designer where you can be in the driving seat and choose colours you love and ensure that they are colours that will work together.

To be revolutionary or stay within the safe zone?

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When you are in such a creative industry as the one in which I exist, the challenge is to stay within the boundaries of what works, but to press out into the unknown and bring into existance something fresh and new.

12 Tips for Generating Leads in a Downturn

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The secret to surviving and thriving in a downturn is continuing to pick up new business – so that reduced orders, failed clients and slow payers do less damage to the business.

Would you like more time in your day?

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We are all given the same number of hours in the day but it seems that some are able to pack so much into such a short space of time. How do they do it?

Five tools to build your brand platform

Simply put, your “brand platform” is what your brand stands for. It is a strategic statement or set of statements that encompass who your company is, what it does, how it plans to succeed, and why it is unique or different.

How to Set Realistic Goals for Your Business

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Goals can be tremendously satisfying or deathly disappointing, depending on whether you remember to make them SMART (specific, measurable, achievable, realistic and time bound). Be SMART and reap the rewards of goals realized.

The Power of Passion

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Every day I wake up and the first thought I have is, “What is there that makes it worth getting out of bed today?”

Is goal setting a good idea? Why?

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According to the Encarta online dictionary, goal means aim, something that somebody wants to achieve. The question is, how do you know what to aim for and how do you know when you have achieved it? It is easy to have lots of ideas, but goals are the process by which you are able to focus those ideas to make them achievable.

9 Tips to Oil the Wheels of Your Business

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Shirley wished that someone had showed her these 10 years ago, as she had not had much formal business training. An outside perspective is always invaluable. Draw upon specialists to bring to your business the information you need to help it succeed. After all, we all like to know where we are heading, so “start with the end in mind” (Dr Stephen Covey, “Seven habits of highly effective people”). If you all know what the target is, you are more likely to work together to hit the mark.

How to Get the Biggest Bang for your Buck!

They say that it is all in the preparation. This video teaches you how to prepare to work with a Creative Specialist to produce the most resource efficient marketing plan for your product.

Tips for Kicking Procrastination to the Kerb

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The big ‘P’ word can be the cause of many a job being left undone, which is a major cause of stress in our lives.

I know when I am on a ‘bender’ – that is, a week where I just can’t get myself into gear, the big ‘P’ word takes over. The washing, the dishes, the kid’s rooms (I have four under 11 years) just seem to become major disaster zones and I finish my bender more and more determined not to let it ever get that way.

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Audio clip: Adobe Flash Player (version 9 or above) is required to play this audio clip. Download the latest version here. You also need to have JavaScript enabled in your browser.

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