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An interesting perspective about planning and innovation…

Planning Video

6 Keys to Creating a Great Website

Classy-Websites

There are some simple keys to a great website and you’d be surprised how many people get these wrong and then wonder why people are not engaging with their website. So here we go…  1.  Keep it Simple – Choose words that are high school level English – Choose a template that is not cluttered… [Continue Reading]

Quality, Quantity or Price? Which is Most Important?

Question Mark

In a recent survey I conducted on Facebook.com , I was surprised to learn that people unanimously voted that quality was more imporant than quantity or even price! Now I was stunned that it was a 100% unamimous vote here, because I expected some people to opt for either price or quantity. But the conclusion that… [Continue Reading]

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Are You Giving Journalists, Editors & Producers a Reason To Choose You Over Others?

pitchthemedia

I wrote this article for Social Media Woman Magazine and thought you might enjoy reading my advice about how to get your piece of the free media cherry. I’d love to hear your feedback and thoughts about Media Kits.  I have had a lot of positive feedback about the Media Kits that I produce for… [Continue Reading]

Needing to connect with your creativity in time for Christmas?

Creativity

Check out this video which will help you to free up your creativity.

Social Media Tip# Dimensions for the Timeline Picture Area on Facebook?

Hayley's Timeline Image

Thanks to my friend, Pam Brossman, I can report that the image that goes in the timeline should be 1200px x 441px for it to fit beautifully. The timeline picture does crop to fit, but if you are including some words in that image, then I recommend using the above dimensions. Enjoy! PS  If you… [Continue Reading]

Congratulations, Dr Jenny Brockis on your Foxtel appearance…

Dr Jenny Brockis on The Couch TV

For those who missed Dr Jenny Brockis on Foxtel, here is the clip. Well done, Jenny! Looking forward to hearing more about the book on Foxtel in 2012.

Dr Jenny Brockis to Appear on The Couch, on Aurora, Foxtel

Dr Jenny Brockis

So excited for Dr Jenny Brockis, who will be appearing on Foxtel on The Couch.  I introduced her to Fred Mafrica, host of The Couch, and he invited her in for an interview, filmed last weekend.  He was so impressed with Jenny’s interview, that he has invited Jenny back in 2012. Jenny has recently released… [Continue Reading]

Social Media Woman Magazine for December Out Now!

Social Media Woman Magazine, December 2011

I am very proud to say that I have finished the layout for the December 2011 issue of Social Media Woman magazine and it is now available and has some fabulous content… Frank Kern interview with Pam Brossman. Review of Mari Smith’s latest book. Jody Jelas talks about Facebook Fan Pages. Mara Glazer about her… [Continue Reading]

Hit the Pause Button Cause I Want Out of Here!

Frustrated Woman

Have you ever felt like that as an entrepreneur?  Like you just want to change your mind and go and get a real job? All entrepreneurs go through that, I can guarantee you.  Customers don’t pay on time and cash flow gets tight.  You may have a partner in  your ear constantly asking questions about… [Continue Reading]

SPECIAL OFFER for DECEMBER ONLY – 1 HOUR MENTORING $99

Power Up Flier

Are you looking at your business and feeling like you need to be re-wired, re-fired and re-inspired to take up your business vision again? Perhaps you have hit a wall and thrown your hands in the air because it all feels to hard? Or maybe you are considering a new product or service and needing… [Continue Reading]

Congratulations to Dr Jenny Brockis on her new book!

Dr Jenny Brockis

You may not be aware, but my client, Dr Jenny Brockis, Brain Fitness Specialist, has launched her new book, “Brain Fit!” I had the privilege of attending her seamless launch at St George’s College (opposite UWA) – which incidentally is a beautiful venue for a function – and was so filled with joy to see… [Continue Reading]

Barbara Kendell – First Mentoring Client for 2012

BarbaraKendell

I am so excited to be working with Barbara Kendell in 2012. Barbara will be the first of my mentoring clients in the Make It Happen Mentoring Program. Barbara has had a long history of success, appearing as ‘Rebel’ in the successful Australian television program, “Gladiators” and was an Australian representative in the Miss International… [Continue Reading]

Do You Want to Take Massive Action in 2012 and Kick Start Your Business?

MakeItHappen

Hayley Solich shares about her Make It Happen Mentoring Program for 2012 and invites entrepreneurs to join her for an exciting 2012.

Testimonial from Karen Creith, Parkes Furniture One Owner

Karen Creith

” Working with Hayley Solich has opened my eyes to the world wide web and all its infinite possibilities to levels that I never thought imaginable! Her knowledge is amazing and her power to share that wisdom easily with others perhaps less tech savvy like myself is very unique! This will be a relationship that… [Continue Reading]

Is There Such a Thing as Free PR or Is It a Can of Worms Best Left Unopened?

Glasses and print

Is there any such thing as FREE PR, or is it a can of worms best left unopened? Hayley Solich shares some of her experiences with Media and points out some of the pitfalls that people need to be careful of when doing their own PR.

Do you know ‘How To Write a Media Release’?

Unlock Your PR Potential

Hayley Solich shares about Denise Smithson’s latest release, “Unlock Your PR Potential: A Step-by-Step Guide to Writing a Media Release” ebook and how it is a really useful and simply written guide that will help entrepreneurs to understand what steps they need to take to get free PR.

4 Quick Tips on How to Catch and Keep Customers

At the Beach

Firstly, if you want to catch fish you have to be prepared to spend time and money. Great fish don’t always get on the line the first time you put your bait in the water. It requires repetition – it’s a numbers game. You put your information in front of enough people enough times and eventually you will get the result you want. But it also requires strategy. After all, if you use the right bait, you’ll get the right catch, but only if you are fishing in the right fishpond for the fish you’re hoping to hook.

What’s Your New Year’s Resolution Going To Be For Your Business?

Binoculars

So many of us take on a huge load when we are working in small business and sometimes it can feel like the wheels are going to fall off if we don’t unload something.  So how do you keep the wheels on your business moving forward when you are feeling overloaded with so much to… [Continue Reading]

Getting Free PR for Your Business

Sue Papdoulis

Today I attended Sue Papadoulis’ seminar, Publicity for Profits, where she was teaching people how to get free publicity for their business and I was very gratified to see that she highly recommends that you add a Media Kit to your website to help journalists in their mission of finding out more information about you.… [Continue Reading]

Marketing Tip# 4 Reasons Why You Need a PR/Social Media Strategy

Social Networking

I am working with many clients at the moment in a PR/Mentoring capacity, assisting them to plan and implement their Social Media and PR Strategies and it has brought home to me again the value of having a plan and working that plan.  If you are going to do Social Media or PR, then you… [Continue Reading]

Need a website makeover? Check out what we did for Karen Creith…

Karen Creith

Karen Creith (http://karencreith.com.au) asked us to help her raise her profile as a public identity. As the new Editor of Style Your Home with Karen Crief magazine, it was important that her website placed her as an Interior Stylist and supported her new role. Karen also wanted to introduce product lines from her shop, Parkes… [Continue Reading]

Strategic Partnerships – How Strategic Are They Really?

bigstock_Four_Businesspeople_In_Boardro_4132476

You have probably heard people say that you need to create strategic partnerships in your business and I have to agree 100%. Unfortunately, many businesses think in a siloed way.  They see only their own business and work from a mindset of scarcity and then wonder why they have trouble attracting new customers.  Creating strategic… [Continue Reading]

Does The Quality of Your Images Really Matter?

Cover

I thought you might enjoy reading my article from Social Media Woman Magazine, so have copied it here for your enjoyment and feedback.  I’d love to hear your thoughts about this controversial subject.

Social Media Woman Magazine is out for October!

Cover Model, Marie Forleo

I love working with Pam Brossman on the Social Media Woman magazine because every issue is packed full of great content. If you want to know more about the latest changes in Facebook.com, then you’ll love Leigh Kostiainen‘s article where she goes through each of the changes. If you don’t understand why you hate looking… [Continue Reading]

Want to Show Off Images on Your Website?

3dbannerfx

While working on Karen Creith’s website, I went in search of some funky flash rotating banners to add a little style to her site and stumbled across a fabulous flash banner product site and just had to share it with you. This site has the coolest rotating banners I have seen on the web and… [Continue Reading]

Hear Hayley Solich & Three Other Women Share Their Inspirational Stories Live

Resilience Event Image

Life throws us curve balls and tragedies and it is up to us how we are going to respond to these. This workshop is all about sharing stories so that we know that there is life after tragedy and some strategies for navigating the maze of life which is sometimes quite challenging.

Four courageous women share their inspirational stories and formula for resiliency and transition.

Facebook Timeline – Is it Facebook’s secret weapon to up the ante?

Hayley's Facebook Timeline Profile

I have to say that I have always been an early adopter and I am loving Facebook’s new Timeline.  If you haven’t seen it yet, check out the screen capture I did of mine today below.  It’s a little complicated to adopt…you have to create your own app but there is a a great step… [Continue Reading]

Multimedia E-Course for the Super-Duper Business Owner

Ecourse

Spice Up Your Marketing and Your Bottom Line!   Phillipa Kiripatea http://www.facebook.com/PTheVirtualPA Phillipa is launching her new product – Multimedia e-course for the Super-Duper Business Owner.  This is an ecourse that will show you the benefits of adding multi-media to your online business.  I’d highly recommend you check out the sales page. For today, Wednesday… [Continue Reading]

Launching in Style – The Butcher Who Bakes!

We are so thrilled to have launched the Butcher Who Bakes at Friends Restaurant at the Hyatt Hotel in Perth, Western Australia on 19 September 2011. With 132 guests present, the night was an absolute success. A variety of guests attended including politicians, radio announcers, corporate executives, Agri-Food industry representatives, Grace’s family and friends. With… [Continue Reading]